In my opinion, and this is all this post is based on, running a “group buying” or “deal of the day (DOTD)”offer might kill your profits and possibly, your business. Please read this post/paper with the understanding that it is based on my opinions only and includes snippets from various articles and posts written by some excellent writers in the industry that have covered this topic. This is not intended to diminish or put any of the Deal of the day or group buying sites in a bad light. I have personally purchased these deals! All Iwant to do is break down the process to make my readers aware of other points of view.
