clickz Says the campaign benefits both its brand and local communities, and plans global roll-out in 2011.
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Pepsi Re-Ups ‘Refresh,’ Extends Project Overseas
clickz The project launched today with 12 local sites affiliated with NPR stations, each dedicated to a topic of local significance with national implications.
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NPR Takes Small Sponsorship Steps in Local ARGO Project
clickz New interface will show a rapid sequence of ads per query, leading Google to update its definition of an ad impression.
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Google Instant Will Impact Search Ads and SEO [Video]
clickz Craigslist had been on track to collect an estimated $45 million this year from the adult services ads.
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Craiglist’s Loss Is Rivals’ Gain
clickz In a campaign where a car stars as a percussionist, Lexus has struck ad deals with YouTube, Pandora, CNET, Wired, ESPN, and Style.com.
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Lexus Bangs the Drum In New Digital Ads
clickz A cross-media ad study showed Web ads boost the impact of TV spots in key political polling metrics.
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California Political Campaign Sees Lift by Combining TV, Web Ads
clickz Fans of the serial killer drama are treated to an alternate reality experience that spans fictional websites, online classifieds, eBay, YouTube and Twitter.
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Dexter Creates Elaborate ARG to Keep Viewer Interest Between Seasons
clickz The paid feature is in beta with companies like HSBC, and will be available for mobile devices soon.
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Google Introduces Branded Map Icons
clickz Stationary brand invites users to dictate the outcome of a YouTube video with new campaign.
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Boring Product, Great Ad: Tipp-Ex Channels Subservient Chicken
clickz Republican Michele Bachmann, running for reelection in Minnesota, aims mobile attack ads to voters at the State Fair.
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Rep. Bachmann Treats Minnesota Fairgoers to Mobile Attack Ads