Report: Navigational ke...

Marketers creating search campaigns should keep in mind the popularity of navigational search and the power of Google's predictive text, said Matt Tatham, director of media relations at Experian Hitwise, which released its annual report analyzing the top search terms and websites.

There’s Something...

After the slightly psychedelic guitar intro supposedly reminiscent of a police siren, Buffalo Springfield's famous song begins, "There's something happening here. What it is ain't exactly clear." Written in the 60's by...

VerticalResponse acquir...

Self-service marketing company VerticalResponse acquired social marketing firm Roost, the company said on Dec. 15. VerticalResponse CEO Janine Popick said the acquisition closed yesterday but declined to disclose terms.

Facebook testing coupon...

Facebook is testing an ad unit that would allow brands to deliver coupons via display ads, the company said on Dec. 15.

Google buys restaurant ...

Google acquired personalized recommendation company Clever Sense, the company said on Dec. 13. A Google spokesperson declined to disclose terms of the acquisition.

Google, Visit Florida p...

Google and Visit Florida, the state's official tourism marketing organization, have partnered on a digital marketing cooperative program that spans display, video and mobile, the companies said on Dec. 12.