A new study from Q Interactive shows that 75 percent of women are more active at social media sites now than a year ago, but it doesn’t necessarily influence their purchase behavior.
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Just a Quarter of Women Say Social Media Influences Purchases
Marketing silos aren’t inherently bad, as long as there is communication. Sharing research and results between PPC and SEO teams will help improve both channels. ..
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PPC Integration: Integrating PPC with SEO, Part 2
When a company hires a person for online promotional strategies, too often they want to put the position in a tight box. This is especially true when it comes to social media and link marketing. ..
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Common Mistakes When Hiring an Online Promotions Person
To bolster branding initiatives for its clients, MRM Worldwide has entered into a strategic partnership with animator community and competition site, Aniboom.
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MRM Worldwide to Offer Animation Services via Partnership
At some point in a person’s life, they invariably hear about the Playboy brand. For some, the dream manifests itself in appearing in one of the magazine’s storied publications.
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The Missing Super Affiliate
Something unusual happened Tuesday, September 1st, an April Fool’s joke that didn’t involve any actual joke. It doesn’t sound like much really, but it turned out to be quite an unusual experience
Gmail Fail. Who Wins?
The Nielsen Company reported earlier this week that ad spending in the U.S. dropped 15.4 percent in the first half of 2009 compared to the first half of 2008, with Cable Television the only media category to see an increase.
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US Advertising Fell 15% in First Half of 2009
According to comScore, social networking sites accounted for more than 20 percent of all display ads viewed online in July, with MySpace and Facebook driving the large majority of these impressions.Digital Marketer
Though “human” is not typically a word associated with online purchases, a recent survey conducted by Harris Interactive for IMshopping seems to indicate that maybe it should be.
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Humans Still Wanted in Online Shopping Experiences
According to a report released earlier this week by comScore, Google topped the worldwide search market in July, handling 76.7 billion searches during the month.
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Google Leads Global Search Market, Europe Searches Most