Social media monitoring tools provide a ton of data that you can use for brand management, generating leads, business development, and customer service. Here's how to cut through the noise and find your way to big profits
Email and social media marketing firm StrongMail has acquired Conversa Marketing and Magnetik, two New York-based interactive marketing agencies with services ranging from email and social media marketing to web design and customer relationship management.
bmi, British Midland International, has launched its social media strategy, featuring news, special offers and customer engagement across Twitter, Facebook and YouTube.