IDC Predicts 183 Billio...

Research firm IDC forecasts the number of annual mobile app downloads to increase from 10.7 billion in 2010 to nearly 183 billion by 2015, notably more than the 44 billion mobile app downloads by 2016 forecasted by its competitor ABI Research . IDC says the bigger story behind the numbers is an impending shift away from the current reliance upon mobile app download purchases as the primary focus of app monetization. Rather, IDC says, developers will focus increasingly on in-app purchasing and advertising to fund business models, a shift that the firm says is most evident in the free app category. Last January, in its January 20111 Appcelerator/IDC 1Q11 Mobile App Developer Survey Report , IDC posited that developers were increasingly planning to incorporate in-app purchasing, mobile advertising, and mobile commerce in their mobile applications. IDC says its outlook on the mobile application market is informed by conversations with a “wide variety of players in the mobile app marketplace”, as well as financial and product announcements and its quarterly survey of Appcelerator’s 70,000+ mobile app developer base. Two months ago, IDC reported that the global mobile phone market had ballooned in the first quarter of this year, growing 19.8 percent year-over-year, mostly due to the meteoric rise of smartphone shipments. For your further reading pleasure: Users Will Download 44 Billion Mobile Apps By 2016 (April 2011) Mobile App Users Are Both Fickle And Loyal: Study (March 2011) Report: Mobile App Market Will Be Worth $25 Billion By 2015 (Jan 2011) Gartner Forecasts Mobile App Store Revenues Will Hit $15B in 2011 (Jan 2011) CrunchBase Information IDC Information provided by CrunchBase

Worldwide Mobile Phone ...

According to research firm IDC , the global mobile phone market ballooned in the first quarter of this year, growing 19.8 percent year-over-year, mostly due to the meteoric rise of smartphone shipments, especially in emerging markets. According to the firm’s Worldwide Mobile Phone Tracker , vendors shipped 371.8 million units in Q1 2011 compared to 310.5 million units in the first quarter of 2010. IDC posits that smartphone growth worldwide, particularly in Asia/Pacific (excluding Japan, due to the impact of the earthquake and tsunami), Middle East, Africa and Latin America, helped lift the overall market to a record first-quarter high. Perhaps surprisingly, quite a few handset manufacturers, including feature phone makers such as Micromax and TCL-Alcatel, outpaced the overall market. Kevin Restivo, senior research analyst with IDC’s Worldwide Mobile Phone Tracker, says this trend contributed to share losses of some top suppliers. Feature phones still represent the majority of mobile phone shipments, even though they are under increasing pressure from smartphones, but IDC says it does not expect feature phones to disappear quickly as there is still strong demand across the globe. In the United States, Apple’s iPhone and HTC Thunderbolt were two devices (introduced at Verizon Wireless) that helped keep the smartphone category front and center of the overall mobile phone market last quarter. BlackBerry, iPhone, and Android devices were best sellers, says IDC, and the same trend is visible in Canada. In Western Europe, Android-based phones and iPhones helped grow the market in the seasonally slow quarter. New devices from HTC, Samsung, and Sony Ericsson sold well in most countries in the high-end tiers. Apple maintained its number 4 spot on IDC’s Top 5 list (see below) thanks to a record quarter for unit shipments. The company also posted the highest growth rate of the worldwide leaders, with market share rising to 5 percent. Beleaguered Nokia remains the world’s largest mobile phone maker by volume, although its market share dropped from 34.7 percent to 29.2 percent year-over-year. Also read: Users Will Download 44 Billion Mobile Apps By 2016 (Photo by Flickr user peruisay , used with permission) CrunchBase Information IDC Information provided by CrunchBase

Nearly 13 Billion Mobil...

According to the latest quarterly report from BuzzCity Mobile Internet Advertising Network, nearly 13 billion mobile banner ads were delivered on its network during the second quarter of 2010, marking a huge increase from the previous quarter.

5 Billion Mobile Subscr...

There will be 5 billion mobile cellular subscriptions around the world in 2010, according to the International Telecommunication Union (ITU).

The Week In Review

Headlines from the last week.