Q&A: Riley Gibson,...

Riley Gibson, CEO and cofounder of Napkin Labs, discusses how brands are using the "crowd-sourcing platform" to conduct loose-format focus groups.

Q&A: Riley Gibson,...

Riley Gibson, CEO and cofounder of Napkin Labs, discusses how brands are using the "crowd-sourcing platform" to conduct loose-format focus groups.

Q&A: Teresa Jeffry...

Teresa Jeffry, who heads AOL's retail industry practice, discusses how retailers are plotting their holiday display advertising campaigns.

Q&A: Alison Mittel...

Alison Mittelstadt, VP of marketing at E-Trade, discusses how it approaches social media given regulatory obstacles.

Q&A: Tim Kopp, CMO...

Tim Kopp, CMO of ExactTarget, discusses how Twitter is being integrated with email, shares examples of multichannel marketing campaigns work and talks about how digital communications are evolving. Kopp has held executive level positions at WebTrends, Coca-Cola and Procter and Gamble.