Published on: 2012-01-16 22:13:28

I thought you would like this article I found for this blog. Read it here – Study: Lower CPCs for ads that keep consumers within Facebook

Marketers running Facebook ads that don’t drive a consumer outside of the social network have seen cost-per-click rates (CPC) drop by up to 45%, according to a study released by Facebook marketing firm TBG Digital on Jan. 16.

Photos:
<>

View original post here:
Study: Lower CPCs for ads that keep consumers within Facebook

Published on: 2011-12-21 12:00:21

I found this article I found for this blog. Read it here – Infographic: Social Media Holiday Purchases

Here’s an interesting Christmas shopping themed infographic that shows the power of social recommendations around the holiday season. Mr. Youth, a word-of-mouth marketing firm, surveyed around 4,500 adults and found that social media has been a key driver of Christmas gift purchases this year. A few interesting take outs are: 66% of Black Friday purchases were a Related Digital Buzz Posts: Infographic: Artistic Impression of Social Media Infographic: The Social Consumer Infographic: The Real Cost Of Social Media

Photos:
<>

See original here:
Infographic: Social Media Holiday Purchases

Published on: 2011-12-15 20:45:20

I think you should check out this article I found for this blog. Read it here – VerticalResponse acquires social marketing firm Roost

Self-service marketing company VerticalResponse acquired social marketing firm Roost, the company said on Dec. 15. VerticalResponse CEO Janine Popick said the acquisition closed yesterday but declined to disclose terms.

Photos:
<>

View original here:
VerticalResponse acquires social marketing firm Roost

This is a good post called Adobe to acquire Efficient Frontier:

Published on: 2011-11-30 20:10:44

Adobe Systems Inc. has agreed to acquire digital marketing firm Efficient Frontier, the company said on Nov. 30. The acquisition is expected to close during the first quarter of Adobe’s 2012 fiscal year. Terms of the deal were not disclosed.

Photos:
<>

View original here:
Adobe to acquire Efficient Frontier

Published on: 2011-10-25 16:22:14

I thought you would like this article I found for this blog. Read it here – Urbana Creative launches digital marketing firm with Latin American focus

Miami-based Urbana Creative Group launched digital marketing firm Interaktiva to focus specifically on branding for clients targeting or expanding their businesses into Latin America, the company said on Oct. 25.

Photos:
<>

Original post:
Urbana Creative launches digital marketing firm with Latin American focus

Published on: 2011-10-10 21:20:59

Nick Heys, founder and CEO of EmailVision, discusses how email marketing is being used around the globe, shares insights into EmailVision’s acquisition of marketing firm smartFOCUS, and talks about email as a customer retention channel.

Photos:
<>

Go here to see the original:
Q&A: Nick Heys, founder and CEO of EmailVision

Published on: 2011-08-04 16:00:38

I found this article I found for this blog. Read it here – Mobile firm Augme Technologies acquires Hipcricket

Mobile marketing company Augme Technologies has agreed to acquire mobile marketing firm Hipcricket, the company said on August 4. The acquisition is expected to close by the end of the month.

Photos:
<>

View post:
Mobile firm Augme Technologies acquires Hipcricket

Published on: 2011-08-04 16:00:38

I think you should check out this post I found for this blog. Read it here – Mobile firm Augme Technologies acquires Hipcricket

Mobile marketing company Augme Technologies has agreed to acquire mobile marketing firm Hipcricket, the company said on August 4. The acquisition is expected to close by the end of the month.

Photos:
<>

Here is the original:
Mobile firm Augme Technologies acquires Hipcricket

Published on: 2011-07-11 17:07:18

Email marketing firm WhatCounts said July 11 that it has acquired email service provider Blue Sky Factory. WhatCounts president and founder Allen Nance said the acquisition will add social media functionality to his company’s offerings.

Photos:
<>

Original post:
WhatCounts boosts social functionality with Blue Sky Factory acquisition

This is a new post called Email tool allows consumers to hit ‘snooze’:

Published on: 2011-04-19 20:00:00

Consumers can temporarily halt the delivery of email marketing communications with a new tool from email marketing firm Silverpop. The Snooze tool added to its Engage platform enables email recipients to cancel delivery of company communications and set the date upon which to begin receiving communications again.

Photos:
<>

See the rest here:
Email tool allows consumers to hit ‘snooze’