New e-Miles Members Now...

New York City, NY (January 31, 2012) -- e-Miles, a unique advertising channel that engages customers with relevant advertiser messages, today announced that new members can choose to redeem the e-Miles currency they earn for watching, reading and responding to targeted advertising for Amazon.com Gift...

Yell connects online ad...

Yell is to give small businesses listed on its directory targeted advertising on Facebook as part of its netReach product.

Top tips: Behavioural t...

As businesses attempt to navigate through the online privacy minefield, they need to be very aware of the risks of data misuse while recognising the benefits that can accrue if it is done well. Malcolm Duckett CEO at Magiq, provides a guide to getting the most out of behaviourally targeted campaigns without falling foul of privacy