Mobile firm Augme Techn...

Mobile marketing company Augme Technologies has agreed to acquire mobile marketing firm Hipcricket, the company said on August 4. The acquisition is expected to close by the end of the month.

Mobile firm Augme Techn...

Mobile marketing company Augme Technologies has agreed to acquire mobile marketing firm Hipcricket, the company said on August 4. The acquisition is expected to close by the end of the month.

ValueClick to acquire d...

Online marketing services company ValueClick has agreed to acquire display advertising company Dotomi for roughly $295 million in cash and stock, the company said on August 2. The acquisition is expected to close by the end of August. This marks its second acquisition this year.

Affiliate Marketing in ...

Research firm IDC is forecasting the global smartphone market to grow 49.2 percent, and according to Nielsen, we should see more smartphones in the U.S. market than feature phones by the end of this year. Those figures coupled with the phenomenal growth of the tablet market clearly demonstrate that we're...

Daily Deal Businesses&#...

When it comes to the daily deal space, those who follow the online advertising and online customer acquisition space like us tend to focus on just that - the media spend. Customer acquisition comes in two parts, though - the end user and the...