Scott Briscoe Digital Marketing Blog http://scottbriscoe.com Scott Briscoe Digital Marketing Blog Thu, 24 May 2012 08:01:19 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 For Some Brands, Super Bowl Ads Yield Big Impact on Facebook and Twitter http://scottbriscoe.com/2010/02/10/for-some-brands-super-bowl-ads-yield-big-impact-on-facebook-and-twitter/?utm_source=rss&utm_medium=rss&utm_campaign=for-some-brands-super-bowl-ads-yield-big-impact-on-facebook-and-twitter http://scottbriscoe.com/2010/02/10/for-some-brands-super-bowl-ads-yield-big-impact-on-facebook-and-twitter/#comments Wed, 10 Feb 2010 16:40:06 +0000 Digital Marketer http://scottbriscoe.com/2010/02/10/for-some-brands-super-bowl-ads-yield-big-impact-on-facebook-and-twitter/

HomeAway and E*Trade parlay expensive TV spots into “fans” and “followers.”

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For Some Brands, Super Bowl Ads Yield Big Impact on Facebook and Twitter

]]> http://scottbriscoe.com/2010/02/10/for-some-brands-super-bowl-ads-yield-big-impact-on-facebook-and-twitter/feed/ 0 MySpace Cautiously Tests Audio Spots http://scottbriscoe.com/2010/02/10/myspace-cautiously-tests-audio-spots/?utm_source=rss&utm_medium=rss&utm_campaign=myspace-cautiously-tests-audio-spots http://scottbriscoe.com/2010/02/10/myspace-cautiously-tests-audio-spots/#comments Wed, 10 Feb 2010 16:40:04 +0000 Digital Marketer http://scottbriscoe.com/2010/02/10/myspace-cautiously-tests-audio-spots/

The site is testing in-stream audio ads through a partnership with online radio ad network TargetSpot, hoping not to alienate users.

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MySpace Cautiously Tests Audio Spots

]]> http://scottbriscoe.com/2010/02/10/myspace-cautiously-tests-audio-spots/feed/ 0 Ex- Inquirer editor to launch technology news site http://scottbriscoe.com/2009/12/22/ex-inquirer-editor-to-launch-technology-news-site/?utm_source=rss&utm_medium=rss&utm_campaign=ex-inquirer-editor-to-launch-technology-news-site http://scottbriscoe.com/2009/12/22/ex-inquirer-editor-to-launch-technology-news-site/#comments Tue, 22 Dec 2009 00:00:00 +0000 Digital Marketer http://scottbriscoe.com/2009/12/22/ex-inquirer-editor-to-launch-technology-news-site/

Paul Hales, former editor of Incisive Media’s leading website theinquirer.net is joining up with online publisher and tech ad sales network Net Communities to launch a new website, THINQ.co.uk.

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Ex- Inquirer editor to launch technology news site

]]> http://scottbriscoe.com/2009/12/22/ex-inquirer-editor-to-launch-technology-news-site/feed/ 0 Vodafone to sell iPhone in UK on January 14 http://scottbriscoe.com/2009/12/22/vodafone-to-sell-iphone-in-uk-on-january-14/?utm_source=rss&utm_medium=rss&utm_campaign=vodafone-to-sell-iphone-in-uk-on-january-14 http://scottbriscoe.com/2009/12/22/vodafone-to-sell-iphone-in-uk-on-january-14/#comments Tue, 22 Dec 2009 00:00:00 +0000 Digital Marketer http://scottbriscoe.com/2009/12/22/vodafone-to-sell-iphone-in-uk-on-january-14/

Vodafone will launch iPhone in the UK on January 14, available from £30 a month on a 24 month contract.

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Vodafone to sell iPhone in UK on January 14

]]> http://scottbriscoe.com/2009/12/22/vodafone-to-sell-iphone-in-uk-on-january-14/feed/ 0 Guest comment: Mobile is, like, so 2009 http://scottbriscoe.com/2009/12/22/guest-comment-mobile-is-like-so-2009/?utm_source=rss&utm_medium=rss&utm_campaign=guest-comment-mobile-is-like-so-2009 http://scottbriscoe.com/2009/12/22/guest-comment-mobile-is-like-so-2009/#comments Tue, 22 Dec 2009 00:00:00 +0000 Digital Marketer http://scottbriscoe.com/2009/12/22/guest-comment-mobile-is-like-so-2009/

Every year seems to be declared the ‘year of mobile’, but what exactly does that mean? Douglas McDonald, Head of Mobile and Chris Tyas, Head of Innovation, at digital and direct agency Tullo Marshall Warren, declare the end of mobile, and the begining of converged devices…

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Guest comment: Mobile is, like, so 2009

]]> http://scottbriscoe.com/2009/12/22/guest-comment-mobile-is-like-so-2009/feed/ 0 New York Media Partners with Clickable for Local Web Ad Sales http://scottbriscoe.com/2009/12/15/new-york-media-partners-with-clickable-for-local-web-ad-sales/?utm_source=rss&utm_medium=rss&utm_campaign=new-york-media-partners-with-clickable-for-local-web-ad-sales http://scottbriscoe.com/2009/12/15/new-york-media-partners-with-clickable-for-local-web-ad-sales/#comments Tue, 15 Dec 2009 08:32:17 +0000 Digital Marketer http://scottbriscoe.com/2009/12/15/new-york-media-partners-with-clickable-for-local-web-ad-sales/

Print and Web publisher offers search ads and lead gen services to local advertisers.

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New York Media Partners with Clickable for Local Web Ad Sales

]]> http://scottbriscoe.com/2009/12/15/new-york-media-partners-with-clickable-for-local-web-ad-sales/feed/ 0 WPP to Leverage Kantar Data for Media Planning http://scottbriscoe.com/2009/12/15/wpp-to-leverage-kantar-data-for-media-planning/?utm_source=rss&utm_medium=rss&utm_campaign=wpp-to-leverage-kantar-data-for-media-planning http://scottbriscoe.com/2009/12/15/wpp-to-leverage-kantar-data-for-media-planning/#comments Tue, 15 Dec 2009 08:32:16 +0000 Digital Marketer http://scottbriscoe.com/2009/12/15/wpp-to-leverage-kantar-data-for-media-planning/

Panels with online and offline data continue to be the rage among big agencies.

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WPP to Leverage Kantar Data for Media Planning

]]> http://scottbriscoe.com/2009/12/15/wpp-to-leverage-kantar-data-for-media-planning/feed/ 0 Google and Facebook take on iTunes via Lala link up http://scottbriscoe.com/2009/10/28/google-and-facebook-take-on-itunes-via-lala-link-up/?utm_source=rss&utm_medium=rss&utm_campaign=google-and-facebook-take-on-itunes-via-lala-link-up http://scottbriscoe.com/2009/10/28/google-and-facebook-take-on-itunes-via-lala-link-up/#comments Wed, 28 Oct 2009 00:00:00 +0000 Digital Marketer http://scottbriscoe.com/2009/10/28/google-and-facebook-take-on-itunes-via-lala-link-up/

Google and Facebook are reported to have struck separate partnerships with online music streaming and digital store Lala.

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Google and Facebook take on iTunes via Lala link up

]]> http://scottbriscoe.com/2009/10/28/google-and-facebook-take-on-itunes-via-lala-link-up/feed/ 0 Freesheet London Lite to close http://scottbriscoe.com/2009/10/28/freesheet-london-lite-to-close/?utm_source=rss&utm_medium=rss&utm_campaign=freesheet-london-lite-to-close http://scottbriscoe.com/2009/10/28/freesheet-london-lite-to-close/#comments Wed, 28 Oct 2009 00:00:00 +0000 Digital Marketer http://scottbriscoe.com/2009/10/28/freesheet-london-lite-to-close/

DMGT have announced that the London Lite will be closing, with at least 36 members of staff losing their jobs.

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Freesheet London Lite to close

]]> http://scottbriscoe.com/2009/10/28/freesheet-london-lite-to-close/feed/ 0 A watchdog for the digital world http://scottbriscoe.com/2009/10/28/a-watchdog-for-the-digital-world/?utm_source=rss&utm_medium=rss&utm_campaign=a-watchdog-for-the-digital-world http://scottbriscoe.com/2009/10/28/a-watchdog-for-the-digital-world/#comments Wed, 28 Oct 2009 00:00:00 +0000 Digital Marketer http://scottbriscoe.com/2009/10/28/a-watchdog-for-the-digital-world/

How can we protect vulnerable consumers, such as children, from scams and harmful material online?

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A watchdog for the digital world

]]> http://scottbriscoe.com/2009/10/28/a-watchdog-for-the-digital-world/feed/ 0